Calvin Klein | #MyCalvins House

(Coachella, 2019)

#MyCalvins House, presented at the Coachella Valley Music and Arts Festival, recreated a suburban 70’s inspired Californian style house where festivalgoers were transformed into houseguests, acting as both voyeurs and participants in a multi-sensory environment. The house was designed as an immersive experience allowing the guests to explore the brand’s Spring 2019 campaign in an interactive way.

Design and Production: Kennedy
Lighting Design: Nick Gray (Renegade Design)
Screen Content Generation: Treatment

Calvin Klein

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