To launch the new addition to the Viktor and Rolf flower bomb family, guests were invited to the historic Welsh Chapel in the heart of London’s Soho. Guests were taken on a journey to discover the new fragrance through a series of sensory installations and digital content culminating in an explosive Midnight moment that cemented the concept of transformation and surrounded the guests.
#MyCalvins House, presented at the Coachella Valley Music and Arts Festival, recreated a suburban 70’s inspired Californian style house where festivalgoers were transformed into houseguests, acting as both voyeurs and participants in a multi-sensory environment. The house was designed as an immersive experience allowing the guests to explore the brand’s Spring 2019 campaign in an interactive way.
Design and Production: Kennedy Lighting Design: Nick Gray (Renegade Design) Screen Content Generation: Treatment
The Weave Project was an immersive art installation celebrating the launch of the Neeson woven bag that took place in Brewer Street Car Park, during London Fashion Week. The installation features ‘The Tube’ – an art piece created by artists collective Numen/For Use that visitors could climb through.
Production Company: INCA Lighting Design: Nick Gray (Renegade Design) Photography: Daniel Sims
Pringle of Scotland presented their 2019 collection at Victoria House Basement for London Fashion Week. Cool lighting played with the structure and shapes of the glacial sculptures made up of chiseled formations which formed abstract shapes throughout the runway set.
Production Company: 6UP Lighting Design: Nick Gray (Renegade Design) Lighting Programmer / Operator: Rob Gawler Set Designer: James Shouli (Making Noise Quietly)